According to an article about SMART goals by Mind Tools the first known use of the term SMART occurred in November 1981, George T. Doran. Then, a professor from Saint Louis University wrote an article about SMART for the Society for Industrial and Organizational Psychology. He stated that SMART is an acronym for:
A small local business in 2021 can often find it difficult to understand where to start when trying to build an online presence. Perhaps someone told you to just get a basic 1-page website and open a Facebook business page, however, we can assure you there is a lot more to building a strong online presence than just that. A lot more.